While you’re likely familiar with Search Engine Optimization (SEO), you perhaps still have a lot to learn about Social Media Optimization (SMO). Social Media Optimization plays a crucial role in helping businesses maintain a strong online presence.
So let me guess, you waste most of your time jumping from platform to platform posting content, checking analytics, monitoring mentions, planning your next move, and performing all the other various tasks of a social media manager.
Although it has numerous advantages for your business, social media management can be a complex process. You need to understand the feedback from your followers, you need to carefully craft your marketing campaigns, and you have to analyze the results to determine how well your campaigns are doing.
Just a few weeks left before Christmas, and that can be pretty frightening if you're the one cooking the turkey; however, if you're a marketer running your business online, then Xmas will give you plenty to be merry about! Let's take a look at the best sites to promote your business to this season.
When it comes to online marketing, most business owners do the same old thing. You write a blog post, share it to your social media accounts, and hope that your fans and followers will see the message, read your post, love it, and tell the world.
Every business out there, be it online or offline, have their own approaches and strategies towards sending out the word about their business, managing the budget, marketing their products and services, and observation of customer feedback. But most of these companies lack a “personal touch”.