Starting a new business can often be intimidating, but knowing the right road to take can make things a lot easier. Social media is an entrepreneur's best friend. It makes it possible to introduce your brand to millions of people worldwide at a minimal cost.
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Today’s most powerful marketing method is through social media. But the biggest challenge that any social media manager, business owner, and even a common employee struggles with is figuring out a way to measure ROI (Return On Investment).